International Perspective, Voice of the Western China.
Li Huan is a trendy art designer from Chongqing. In the early 2000s, before the emergence of Pop Mart and blind box trends, he launched the first popular IP (trendy intellectual property) Dummy Doll that became a nationwide hit.
In recent years, thanks to the support of Chongqing's cultural industry policies, Li Huan has integrated visual elements from Chongqing to create a series of trendy toy IPs, such as X Shoo and Freak Sweet. He has achieved the 70th position on the international trendy artist ranking, alongside world-class artists like Yayoi Kusama and Takashi Murakami.
Li Huan says, "As long as you stick to your ideals, one day you will be illuminated."
Click to watch now—Let's explore the growth story of trendy artist Li Huan together!
